libro

The Economics of the Audiovisual Industry: Financing TV, Film and Web
La Torre, Mario
Título: The Economics of the Audiovisual Industry: Financing TV, Film and Web

Autor(es): Mario La Torre

Edición: Palgrave MacMillan, New York, 2014

Descripción: 205 páginas

Idioma: Inglés

Formato: Digital

Resumen: This book is not meant to be a report on the state of the art of the audiovisual industry, nor a survey of best practices and key players operating in the market, but a theoretical picture analysing the main economic and financial features of the audiovisual industry. The first section – Chapters 2 and 3 – describes the perimeter and the main features of the audiovisual industry; Chapters 4, 5 and 6 analyse the economics of the industry – mainly costs and revenues, pricing models and value of audiovisual firms; Chapters 7 and 8 explores audiovisual funding and the related risks; a financial platform for the audiovisual industry is proposed in Chapter 9, together with conclusions. In this perspective, the book represents a useful guide for professionals and producers, as well as for bankers, financial managers and academics.

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Ubicación: 2718-L

Descriptor(es)
1. FINANCIAMIENTO
2. INDUSTRIA AUDIOVISUAL
3. PRODUCCION AUDIOVISUAL